ATA Tuna Brand

Logo and identity for the American Tunaboat Association

Logo design, brand development
san diego logo design

American Tunaboat Association, or ATA Tuna, represents owners and operators of the U.S. Pacific tuna purse seine fleet. Their mission is to maintain a strong and economically viable U.S. tuna purse seine fleet by ensuring it continues to have access to international tuna fisheries of the Pacific Ocean on a fair and equitable basis.

Their Story

ATA Tuna has been in existence since 1917, creating sustainable fisheries int he Pacific Ocean. This San Diego based association was long overdue for a brand makeover.

The Challenge

The challenge was keeping alignment with their mission, and having an internationally recognizable brand for their fleet in the Pacific. We provided them with a few layout variations to work across all of their media.

Our San Diego branding agency took care of coming up with the logo and overall brand look and feel. We came up with a beautifully simple design, and color palette to work across all their fleet and uniforms.

Branding services and logo design for this San Diego, CA company. We designed a custom logo to fit the needs of a 100+ year old company. Keep a look out for their fresh new website!


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