Why Businesses Still Need a Website Even in the Social Media Age

During an age where social media presence has become much more popular, more accessible, and vital to the visibility of business and organizations, it may be tempting to use social media exclusively as the tool of choice to run your business. However, it’s still very important to have a dedicated website to supplement your social…

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How To Get Started With A Google For Nonprofits Grant

When running a nonprofit organization, you might run into the challenge of gaining access to productivity tools and resources that also fit your nonprofit’s budget. Thankfully, Google offers these beneficial resources entirely free as part of Google for Nonprofits. This article will go more into what this program is, its benefits, and how to apply.…

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How to Measure and Optimize Website Performance

Optimization is a large part of the process for creating and maintaining a successful website and ecommerce business. The opportunities for online success through a website are endless. However, there are implementation strategies necessary for giving your customers the best buying experience. Optimization begins with understanding the tools you need to gather the data for…

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How to Prepare Your WooCommerce Website for Shoppers

You’re finally ready to launch your business and share your WooCommerce website with the world. You have your business ideas typed out, and you’re looking to gain clients through your online store. The WordPress platform allows you to do just that without stressing out over the complexities of developing and coding a website alone. WordPress…

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Website Security for WordPress Websites

Cybercrime is on the rise. According to a 2005 Bureau of Justice Statistics report, 67% of the 7,818 businesses surveyed experienced one incident of cybercrime, costing 68% of them at least $10,000 in losses, with half experiencing between 1 and 24 hours of downtime. If you conduct business on the web, a hacker accessing your…

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Five Benefits of Having Your Business Website Built With WordPress

One of the first things business owners do to hang their shingle is get a site up on the web. Some time after using drag-and-drop web builders like Wix or Weebly to get something up fast, it becomes clear that they need something more flexible, robust and simplifies how they manage their business online. One…

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How To Craft The Perfect Blog Post for Your Business

Content marketing is a powerful way to market your business online. While social media updates, email marketing and livestreams should be a part of a content marketing program, blogging can be the most beneficial. Blogs can boost your ranking in Google, attract repeat visitors to your website, and build customer confidence. If you’ve never blogged…

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3 Things to Consider When Hiring a Southern California Web Designer

If your brand is based in Southern California, you likely want to work with a local web design partner who understands your industry, your brand, and California’s unique visual aesthetic and communication style. You want a web professional that can capture SoCal’s beachy, vacation-worthy vibes, holistic lifestyle or the technology of Silicon Beach. You would…

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5 Things You Should Include In A Travel and Tourism Website

The travel and tourism industry is big business, with U.S. travelers spending over $2 billion a day according to the U.S. Travel Association. Mobile searches and online travel booking are on the rise, so how can you take advantage of that and attract guests to your travel and tourism business? Here are five things you…

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